The real LEGO fan should visit the LEGO Brand Store on Leicester Square. We (my son and me) are real LEGO fans so we took a look. We heard that it can be really busy (long lines outside) in the weekend but on this saturday it wasn't.
It is the UK flagstore so the expectations were high. But to be really honest ... it is oke but not spectacular. The store has some great London landmarks build in LEGO with the 3D-mosaic London Map being the most eyecatching (for us).
Next to a full range of LEGO theme sets there are offcourse the Store/London specific items like the Lester minifig Polybag.
The Pick A Brick Wall is smaller than expected. We have seen better PAB walls in other stores in Germany and Belgium.
In all honesty ... seen one store, seen them all. It was fun to visit but not more than that.
We did get the special "I Love London Store" tile from a very friendly lady from the store. The people working there are very friendly.
We were in and out in less than 10 minutes.
For the non-LEGO fans ... do visit the store. It is fun.
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