I flew in economy and consequently I was in the last boarding group - #9. Because I am used to Southwest, the boarding process seemed very chaotic! Of course, you have a pre-assigned seat so I guess it doesn't really matter. Pre-flight safety was presented on a TV monitor and seemed very impersonal. The flight was uneventful and the staff seemed somewhat indifferent to the presence of the passengers.My trip was decided last minute and American Airlines is the only airline who had a somewhat reasonable price so I am glad to have had the opportunity.