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Ideal Fish And Chips

110 Birmingham Road, Bromsgrove B61 0DF, England
+44 1527 873228
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  • Excellent56%
  • Very good16%
  • Average6%
  • Poor2%
  • Terrible20%
4 weeks ago
“Weekly Friday lunches for the team”
3 days ago
“Fabulous Kebab”
Fast food, British, Seafood
110 Birmingham Road, Bromsgrove B61 0DF, England
All Details
Write a ReviewReviews (43)
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1 - 10 of 43 reviews

Reviewed 3 days ago via mobile

Had my usual Chicken Kebab and chips from Ideal and wasn’t disappointed. The chips were lovely and fresh and the kebab well filed with meat and crisp salad. We use ideal for its clean and consistently high standard of food.

Thank Niffty1328
Reviewed 1 week ago via mobile

Used to go here a lot before they started redecorating the flats above.always used to get a good portion of chips and a really large piece of fish it's used to be very hot and nice. Recently called in chips were limp and tasted like...More

Thank John L
Terry M, Owner at Ideal Fish And Chips, responded to this reviewResponded 1 week ago

Hello John, Sorry to hear about your disappointing experience with us. Just to explain the size of the large and small cod we go by weight. Meaning that a small cod weighs between 4-5 ounces and a large weighing in between 8-9 ounces. We buy...More

Reviewed 4 weeks ago via mobile

We frequent Ideal every Friday for lunch as we can preorder online and by the time we get to the shop it’s ready. I have been using ideal for nearly two years now and only ever felt the food or order was not what it...More

Thank marcus19752018
Reviewed 3 August 2018 via mobile

When placing our order we was told by the other server that they hadn't got any onion rings and only 3 pieces of sfc left, it was only 6.30pm if it was 11.30pm I would of understood it. When we got our order home everything...More

Thank Sarah P
Reviewed 8 June 2018

award winning fish and chips, lovely batter great portions, maybe only medium between 3 we had a large and found it far too much.

Thank blueangel55
Reviewed 25 May 2018 via mobile

£15.00 for 3x fish and chips and had to wait for 35 minutes, fast food ! I don’t think so ! As for quality and quantity for your money ? Poor, poor !!!

Thank Dennis R
Reviewed 4 March 2018

Excellent staff. For fish & chips, pies, kebab, chicken & all other good (but bad for you) food.Regular once a week - probably the best in Bromsgrove

Thank Kelvyn C
Reviewed 6 January 2018 via mobile

This is the best chips shop in bromsgrove clean,tidy,presentable staff and great quality food can’t go wrong never had any problem would reccomend 100%

Thank louises2807
Reviewed 4 January 2018

We hadn't used this chippy before because its father away from the Town and the mixed reviews but a friend recommended it to us so we thought give it a try. As instructed I ordered haddock when walking in and stepped to one side for...More

Thank bendricks
Terry M, Owner at Ideal Fish And Chips, responded to this reviewResponded 5 January 2018

Hello, Sorry to hear about your bad experience with us and I apologise if the haddock was not up to standard. We pride ourselves on providing the best quality fish possible so hearing this deeply saddens me. We are an honest business and we try...More

Reviewed 3 December 2017

We bought a portion of chips, a potato scallop and a carton of mushy peas as a quick meal to go with some left over cold roast meat. What a disappointment! Both the chips and the scallop were very dry and the batter was very...More

Thank Christine S
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Questions & Answers
joe b
2 November 2015|
Response from Terry M | Property representative |
Hello Jo, I'm the owner of Ideal Fish & Chips. We pride ourselves on giving our customers the best quality food and service. I am currently working on ways to make the job of traying the chips for the customers easier and... More
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Restaurant Details

Rating summary
  • Food
  • Value
Average prices
Lunch, Dinner
Restaurant features
Takeout, Parking Available, Street Parking, Wheelchair Accessible, Accepts American Express, Accepts Mastercard, Accepts Visa, Accepts Credit Cards
Good for
Kids, Child-friendly
Open Hours
11:30 - 14:00
16:30 - 22:00
11:30 - 14:00
16:30 - 22:00
11:30 - 14:00
16:30 - 22:00
11:30 - 14:00
16:30 - 23:00
11:30 - 14:00
16:30 - 23:00
11:30 - 14:00
16:30 - 23:00
Location and Contact Information
  • Address: 110 Birmingham Road, Bromsgrove B61 0DF, England
  • Location: Europe  >  United Kingdom (UK)  >  England  >  Worcestershire  >  Bromsgrove
  • Phone Number: +44 1527 873228
  • E-mail
I'm Terry, the owner of the Ideal Fish and Chip Shop. In 1982 the Ideal was born! I took over In 2008 & we completely revamped the shop in 2009. I am a proud 3rd generation Fish Fryer, following the footsteps of my father and grandfather who have owned fish & chip shops since the 60s. I've been taught the traditional methods of cooking fish and chips but we have included modern techniques as well to bring the best quality product. We only buy the best and freshest ingredients to serve up a delicious takeaway meal. Hope to see you soon, Terry
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