I'm an avid, daily SoulCycle rider in NYC, so while staying in SD for a few days I tried out Pure. It was definitely a good substitute for my daily routine back home. The signup online was easy enough, the studio is nice & clean, reception/help desk was friendly & showed me the facility, the bikes were exactly the new SC bikes we use in NYC studios, and Zach the instructor gave a great workout & hot to look at. Only negative is there is only 1 bathroom/shower for men & although there were only about 1 or 2 other guys riding midday when I went, it was unisex so had to wait from both men & women. Luckily my hotel was close by so I'd just shower there, but if this was my daily routine, it would be a long wait to use if I had to go back to work. Other than that minor inconvenience, it was definitely a great experience.