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Wilma Firenze

Open Now: 10:00 - 21:00
Open today: 10:00 - 21:00
Review Highlights
Wilma Frienze

It was great to revisit Frienze and drop into Wilma’s, we bought a beautiful handbag, very... read more

Reviewed 8 September 2018
Anthony H
Great quality and service!

My husband was looking for dress shoes for work and went to maybe 10 different places to look and... read more

Reviewed 11 August 2018
via mobile
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  • Excellent98%
  • Very good2%
  • Average0%
  • Poor0%
  • Terrible0%
8 Sep 2018
“Wilma Frienze”
10 Aug 2018
“Great quality and service!”
Open Now
Hours Today: 10:00 - 21:00
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Piazza del pesce - Ponte Vecchio | Ponte vecchio corner, 50122, Florence, Italy
+39 055 281351
Top Selling Tours & Activities in and around Florence
from US$82,20
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from US$92,80
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Reviews (76)
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1 - 10 of 64 reviews
Reviewed 8 September 2018

It was great to revisit Frienze and drop into Wilma’s, we bought a beautiful handbag, very reasonably priced, Frida is a character and a dream to deal with. I highly recommend a visit for shoes, boots and bags Anthony

Thank Anthony H
Reviewed 11 August 2018 via mobile

My husband was looking for dress shoes for work and went to maybe 10 different places to look and Wilma’s was the best out of all of them. The collection of shoes was beautifully made and nicer than any shoes we have seen here. The...More

Thank Wanderlust71716
Reviewed 22 May 2018

My wife was looking for a special pair of Italian shoes and found a pair of beautiful boots and a comfy pair of sandals. I also HAD to buy a pair of mustard yellow driving moccasins. Great and friendly service.

1  Thank FCundlehuddy
Reviewed 17 November 2017

This shop sticks in my mind because of the friendliness of Frieda, the quality merchandise and the absence of hard sell. It is some months since I visited but I still have their store card. Always intending to write a review! Brilliant service and made...More

Thank mandkallan
Reviewed 24 September 2017 via mobile

I just returned from Wilma's, having ducked in to avoid heavy rain. I needed a pair of comfortable flats (yuk). I wound up getting two pair of very interesting and comfortable boots and really enjoyed chatting with the lovely owner Wilma. Originally from Amsterdam, her...More

Thank Elizabeth S
Reviewed 11 September 2017

Frieda could not have been nicer. She never did the hard sell and was happy to help with anything we wanted. My husband bought a pair of shoes and I bought a purse. Very happy. She even gave us a recommendation for a restaurant for...More

Thank suestgermain
Reviewed 11 July 2017

I looked for a handbag in many locations. I found the best prices, selection, and quality at Wilma. I purchased one handbag and was sorry when I returned home that I did not get shoes and another handbag. I emailed Wilma and she sent me...More

Thank gre8ttravels
Reviewed 29 June 2017 via mobile

Well, we went into many handbag places but only made a couple of purchases while in Italy. It may be unusual that the husband is writing about handbags but I think it's important to give all perspectives. My wife does not like to spend money...More

Thank WayneR1693
Reviewed 25 June 2017 via mobile

Wilma was a very hospitable and PATIENT host. No hard sell. I just wish I had the money to buy all the items that were on sale . Once you speak with wilma( yes , she was the one manning the ship on the Sunday...More

Thank Sylvette T
Reviewed 12 May 2017

We are in Florence for three months while I am teaching. My colleague, who is teaching a course on Florentine architecture, is the co-curator of a show of architectural drawings at the Uffizi. He invited me and my husband to come to the opening. I...More

Thank sswimer
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Every visitor coming to Florence for the first time
will immediately identify with Uffizi. As in past
times, passing through Via dei Calzaiuoli, you can
reach the city center, the Florence that everybody
dreams of. In just a few steps, visitors can
experience the rare beauty of the capital of the
Renaissance. walking delighted across Palazzo Vecchio
and overlooking Piazza della Signoria, up to the
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Questions & Answers
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13 October 2016|
Response from peterpolice |
Ciao Victoria, search on google or instagram. Nice store to buy shoes and Bags handmade Italian leather , great prices and good quality. Ciaoo
Google Translation
Mike C
10 March 2016|
Response from peterpolice |
Ciao Mike, yes search on google. Nice store to buy boots and shoes handmade Italian leather , great prices and good quality. Ciao
Google Translation