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Review Highlights
Small and quirky.

This place was fantastic! Much smaller than I expected but that made the experience all the more... read more

Reviewed 5 days ago
Grimsby, United Kingdom
Amazing fun

Stumbled across this because of its amazing animated arrows Great fun and laughed so very much... read more

Reviewed 1 November 2018
via mobile
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Traveller Overview
  • Excellent83%
  • Very good12%
  • Average2%
  • Poor1%
  • Terrible2%
Travellers talk about
“buy tokens”(10 reviews)
“tim hunkin”(9 reviews)
A mad new collection of home made satyrical arcade machines. Practice Money Laundering; operate a nuclear reactor; meet an alien's mum; give yourself a full frisk, get divorced: and much much more. We've opened Novelty Automation because we ran out...more
Suggested duration: 1-2 hours
1A Princeton Street, London WC1R 4AX, England
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Reviews (133)
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All reviews buy tokens tim hunkin arcade machines southwold pier great fun money laundering hadron collider tongue in cheek holborn tube foot massage spare hour british humour laugh out loud all ages a lot of fun treasure trove half term
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1 - 10 of 130 reviews
Reviewed 5 days ago

This place was fantastic! Much smaller than I expected but that made the experience all the more interesting in my opinion. There were a small amount of people in there at the time but there are so many machines to use that nobody got in...More

Date of experience: November 2018
Thank KirkyLou89
Reviewed 1 November 2018 via mobile

Stumbled across this because of its amazing animated arrows Great fun and laughed so very much worth a visit. Ideal for all ages

Date of experience: November 2018
Thank K33l3y
Reviewed 3 October 2018

Part arcade, Part Fairground attraction, Part art installation, if you like any of these and/or you like fun this is an unmissable pilgrimage to make when you're in London. A room full of coin operated machines, some of them actual games, some vending, some experiences....More

Date of experience: September 2018
Thank joeychickenskin
Reviewed 12 September 2018 via mobile

My girlfriend and I were vacationing through Europe and she was very excited to visit Novelty Automation. We loved it. So great and definitely recommend.

Date of experience: September 2018
1  Thank Courtney S
Reviewed 1 September 2018

Honestly, its hard to find something so brilliant. ALSO, i've never even written a trip advisor review before.... It's like an arcade but it's machines are interactive. Very quirky, unique and honestly, tim is such a brilliant person. Its like he thought of something and...More

Date of experience: September 2018
Thank KristieM195
Reviewed 30 August 2018

My son wanted to visit here as he is into all types of games. It is a small arcade but the machines are ingenious and loads of fun. I loved the bicycle ping pong and the holiday from your armchair but watch out for the...More

Date of experience: August 2018
Thank Jamest2407
Reviewed 20 August 2018 via mobile

Now if you come in with a couple of kids you'll blow thirty quid no bother but you'll have great fun doing it. Practically all the machines did something bonkers that made me laugh out loud. Spent about an hour in here but I felt...More

Date of experience: August 2018
Thank futuredub
Reviewed 30 July 2018

Such a shame that we never got to experience the fun. We had planned a 40th birthday trip into London last Saturday. Turned up as a group at 11.10 with the birthday girl eager to start her day at your fun place, only to find...More

Date of experience: July 2018
3  Thank Sadie K
Reviewed 1 July 2018

My thirteen year old discovered this place via a YouTube video. Each arcade game displays a humorous twist, like the one that tests your phone/game addiction, and the personal nuclear reactor from which the player is eventually given a prize of "nuclear waste". Worth a...More

Date of experience: June 2018
1  Thank embreesmom
Reviewed 19 June 2018

A fantastic little spot to go and spend 1/2 an hour. Quirky novelty machines all powered by arcade tokens that can be purchased for a very reasonable sum. £8 for 10, each machine needing between 1-3 to work, go with a couple of friends and...More

Date of experience: June 2018
Thank josephmarkd28
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Inner London’s busiest streets crisscross quiet
cobbled lanes for an effect that can be urbane or
quaint – or an intriguing blend of both – depending on
the particular corner you turn. Due to its especially
convenient location, bustling Holborn hosts an
excellent range of hotels, eateries, and shops to suit
practically any taste or budget. With major
attractions like the British Museum and Somerset House
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Questions & Answers
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Tina C
29 April 2017|
Response from June P | Reviewed this property |
When I visited in March, the times were: Open Wed, Fri, Sat 11:00-18:00, Thu 12:00-20:00. Closed Sun, Mon, Tue.
margaret l
27 January 2016|
Response from S F | Reviewed this property |
Its free to enter but you need to buy tokens to operate the automata. Under £20 gives you tokens to work all.